Brooks Running

Brooks Running desired an eye-catching launch site for a new shoe model. Capitalizing on the branding of their new sole technology, we created a multi-stage paralaxing site that transitioned the viewer from downtown Seattle, in to space where the new Transcend shoe was revealed. Along with design, this project called upon my photography skills to capture the prototype shoe which had never been shot before. We utilized our in-house studio setup to create assets for use throughout the site design. I also relied heavily on my rendering abilities to create environments ranging from ground level to deep space. While the user scrolled higher the shoe rotated and changed angles along the way.